Here’s something I’ve noticed after more than 37 years of working with dedicated savers approaching retirement. 

When the stock market is climbing, even slowly, most investors barely pay attention. They glance at their quarterly statement, nod approvingly, and go about their lives. 

But the moment prices drop sharply? Everything changes. The headlines feel personal, and a very human, very understandable need takes over: the need to know why. 

“Why did the market drop? What caused it? When will it recover? Should we do something?” 

If you’ve ever felt that pull, that urgent need for a clear explanation before you can feel settled again, you’re not experiencing a character flaw. You’re experiencing one of the most deeply wired tendencies in human psychology: the craving for order and certainty

We like cause and effect. We like simple explanations. X happened because Y went this way and Z went that way. It’s how we make sense of a complicated world. 

The problem is that the stock market, in the short run, doesn’t cooperate with that need.  Understanding why it doesn’t, and why that’s actually good news for you, may be one of the most valuable lessons you ever learn as an investor. 

Why There Is Never “One Reason” the Market Moves 

On an average day in 2025, $1.1 trillion shares of stock changed hands around the world. Millions of buyers and sellers with their own information, time horizons, and fears and goals are simultaneously making decisions based on countless variables. 

Tariffs. Interest rates. Corporate earnings. Political developments. Currency fluctuations. Geopolitical tensions. A tweet. A Fed statement. An unexpected jobs report. 

When markets move sharply in one direction, financial media, knowing exactly how much you crave a simple explanation, will confidently deliver one in a compelling headline: 

“Markets Drop on Recession Fears” 

“Stocks Surge on Trade Deal Hopes” 

“Dow Falls 800 Points as Investors Panic” 

These headlines feel satisfying because they give us the cause-and-effect story our brains are wired to want. 

But here’s what those headlines will likely never tell you: there is never one reason why market prices move the way they do in the short run. The market is simply millions of human beings making simultaneous decisions.  In the short run, those collective decisions produce price movements that are largely wild, random, and unpredictable. 

This is not a flaw in the system.  It’s simply the system, and once you truly accept and embrace that, it can become remarkably liberating. 

The Iron Rule of Financial Markets 

Vanguard founder and index fund pioneer John Bogle spent a lifetime studying market behavior. One of his most important observations was this: 

“Reversion to the mean is the iron rule of financial markets.” 

What did he mean? If you plotted the daily returns of a globally diversified stock index portfolio over many decades, you would find something consistent and reassuring: while prices move wildly and randomly on any given day, week, or even year, they have always gravitated back toward the long-term historical mean. 

Think of it like a rubber band. Short-term prices can stretch dramatically in either direction, up or down, but the band always snaps back toward its long-term center. 

The short-term movements are noise. The long-term direction has been more clear. 

Why This Matters Differently for You Than You Think 

The “I need to understand why before I do anything” instinct is dangerous not because it’s wrong, but because of what it leads to: waiting for certainty that never fully arrives, making reactive decisions in moments of maximum fear, and abandoning a sound long-term strategy at exactly the wrong time. 

If your retirement portfolio has been properly structured with five (or more) years of your anticipated withdrawals held in money market funds and bonds completely outside your strategically diversified stock index portfolio, you likely won’t need to touch your equities during temporary market downturns.  

Historically, investors who may have been harmed by bear markets are generally not the ones who remained fully invested. They are the ones who waited for a satisfying explanation, didn’t find one, panicked, sold, and missed the recoveries that have historically followed. 

The Choice Every Investor Faces 

When markets move sharply, there is always a choice to make. 

One path is the kneejerk reaction, the urgent need for an explanation, the call to “do something,” the flight to cash until things feel safer. This path feels like prudence. In reality, it is likely one of the more reliable ways to potentially turn a temporary paper loss into a permanent one. 

The other path is what I’d call the calm and rational system, a clear investment strategy built around your actual time horizon, your withdrawal needs, and the historical evidence of how markets have always behaved. A strategy that doesn’t require you to predict the market, time the market, or even understand why the market did what it did last Tuesday. A strategy that simply requires you to maintain your ownership.   

Investors with successful long-term results didn’t do it by finding the right explanation for every market move. They did it by understanding that short-term prices are random noise, long-term prices reflect real economic value, and reversion to the mean is the iron rule. 

What We Recommend 

If you haven’t already, I strongly encourage you to watch Tune Out the Noise, a documentary by acclaimed filmmaker Errol Morris about the group of unlikely researchers at the University of Chicago who used early computers to study market data in the mid-20th century, and whose discoveries turned Wall Street’s conventional wisdom completely upside down. I believe it is one of the most compelling and accessible explanations of evidence-based investing ever produced. 

Simply click this link to watch: Tune Out the Noise 

And if you’d like to have a direct conversation about whether your retirement portfolio is structured to let you stay invested with confidence, through the normal volatility that markets have always delivered and always recovered from, we invite you to schedule a Retirement Strategy Assessment. 

The market has always made perfect sense in the long run. The goal is to make sure your strategy does too. 

This is intended for informational purposes only. You should not assume that any discussion or information contained in this document serves as the receipt of, or as a substitute for, personalized investment advice from Savant. Please consult your investment professional regarding your unique situation. 

Author Jack Phelps Managing Partner / Financial Advisor

Jack has been involved in the financial services industry since 1989. He is the author of "The Relaxing Retirement Formula: For the Confidence to Liberate What You’ve Saved and Start Living the Life You’ve Earned."

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