Robert’s Approach
Robert T. Weisse
CFP®, CFA®
Managing Partner / Financial Advisor / Senior Investment Strategist / Member Owner
Overview
Robert “Bob” Weisse serves as managing partner, financial advisor, and senior investment strategist in our Westwood, Massachusetts, office. A CERTIFIED FINANCIAL PLANNER® professional and a Chartered Financial Analyst® (CFA®), Bob is knowledgeable in many areas of financial planning, including wealth transfer and philanthropy, proactive income and estate tax planning, retirement cash flow projections, retirement income optimization, insurance needs analyses, debt management, and education funding.
Bob is a Massachusetts native whose passion for investing began early. In middle school, his father explained that Bob’s savings account was invested in a stock mutual fund, which meant he was an owner in many of America’s best companies. The idea that everyday businesses could create long-term wealth fascinated him, and from that moment on, he was hooked on investing.
Bob earned a bachelor’s degree in finance from Babson College in Wellesley, Massachusetts, where he played baseball and prepared for a career as an entrepreneur. Drawn to environments where he could see the direct impact of his work, he joined Heritage Financial as a research analyst, seeking hands-on experience and meaningful client relationships.
Early in his career, Bob contributed across many areas of the business, including investment research and decision-making. Over time, he became Heritage’s chief investment officer, responsible for designing and managing portfolios to meet return objectives while helping to minimize risk. He joined Savant in 2026 when Heritage joined the firm.
Outside of work, Bob enjoys spending time with his wife and young family. He is actively involved in his local church and youth sports, where he can often be found on the court or field coaching.
Credentials
- CERTIFIED FINANCIAL PLANNER® professional
- Chartered Financial Analyst®
Areas of Focus
Comprehensive Wealth Management
Integrated guidance for your full financial life, bringing together investment, tax, estate, and retirement planning to support your goals.
Financial Planning
Our planning process helps you evaluate key areas of your financial life, uncover opportunities, and make decisions aligned with your goals.
Investment Management
Evidence-based investing designed to help you stay focused on long-term goals while navigating changing market conditions.
Estate Planning & Wealth Transfer
Thoughtful estate planning guidance to help organize your affairs, support your wishes, and prepare for future generations.
Trust Services
Comprehensive trust administration supported by integrated investment, tax, estate, charitable, and business succession planning services.
Equity Compensation
Guidance for navigating equity compensation, including stock options, restricted stock, and other awards, as part of your broader financial and tax planning strategy.
Family Office Services
Designed for high-net-worth and ultra-high-net-worth families, our Family Office services coordinate investment, tax, estate, and accounting guidance in one place.
High-Net-Worth Divorce
Navigate the financial complexities of divorce with coordinated guidance across investments, tax planning, estate considerations, and wealth management.
Technology Professionals
Guidance for tech professionals navigating stock options, RSUs, equity compensation, and related tax considerations as part of a broader financial plan.
Education
- Babson College
Bachelor of Science in Finance
Professional Designations
- CERTIFIED FINANCIAL PLANNER® professional
- Chartered Financial Analyst®
Insights & Perspectives
Thought leadership on wealth management, tax strategy, and financial planning.
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CFP®
Certified Financial Planner Board of Standards Center for Financial Planning, Inc. owns and licenses the certification marks CFP®, CERTIFIED FINANCIAL PLANNER®, and CFP® (with plaque design) in the United States to Certified Financial Planner Board of Standards, Inc., which authorizes individuals who successfully complete the organization's initial and ongoing certification requirements to use the certification marks.